Job Description
Join Global Innovations Group's dynamic marketing team as a Part-Time Corporate Marketing Specialist. This hybrid role offers flexible hours while contributing to our award-winning campaigns in the heart of Columbus. Collaborate with cross-functional teams to drive brand awareness and lead generation initiatives. Enjoy competitive compensation, professional development opportunities, and a supportive work environment.
Responsibilities
- Develop and execute digital marketing campaigns across email, social media, and web platforms
- Analyze campaign performance metrics and optimize strategies using data-driven insights
- Create compelling marketing collateral including presentations, reports, and branded content
- Coordinate with sales team to align marketing initiatives with business objectives
- Manage corporate social media channels and engage with online communities
- Support marketing automation efforts and CRM data maintenance
- Assist in planning and executing corporate events and webinars
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of corporate marketing experience with digital campaign management
- Proficiency in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Exceptional written communication skills with attention to detail
- Strong project management abilities with experience meeting deadlines
- Knowledge of SEO/SEM best practices and content marketing principles
- Ability to work independently while collaborating with remote teams
- Portfolio demonstrating successful marketing campaigns preferred