Job Description
Join Global Innovations Group's dynamic marketing team as a Part-Time Corporate Marketing Specialist. We're seeking a creative professional to drive brand awareness and lead generation in Miami's thriving corporate sector. This flexible role offers the perfect blend of strategic planning and hands-on execution in a collaborative, fast-paced environment.
As a key player in our marketing department, you'll craft compelling campaigns that resonate with B2B clients while maintaining our industry-leading brand reputation. This position requires 20-25 hours per week with hybrid work options available.
Responsibilities
- Develop and execute multi-channel marketing campaigns including email, social media, and digital advertising
- Manage corporate brand assets and ensure consistent messaging across all platforms
- Analyze campaign performance data and prepare quarterly performance reports
- Collaborate with sales team to create targeted lead-generation strategies
- Coordinate with external agencies and vendors for campaign execution
- Update and maintain CRM databases with prospect and client information
- Assist in planning and executing corporate events and webinars
Qualifications
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- 2+ years of corporate marketing experience with B2B focus
- Proficiency in marketing automation tools (HubSpot, Marketo, or similar)
- Strong analytical skills with experience in Google Analytics and SEO
- Exceptional written and verbal communication skills
- Proficient in Microsoft Office Suite and Adobe Creative Suite
- Ability to manage multiple projects with competing deadlines
- Proven track record of meeting KPIs in previous roles