Job Description
Are you a strategic leader ready to drive growth in one of Ohio's most dynamic business hubs? Columbus Enterprise Group is seeking a visionary Senior Corporate Marketing Manager to join our elite team. We are looking for a candidate who excels at bridging the gap between corporate strategy and digital execution.
In this pivotal role, you will spearhead our corporate branding initiatives and SEO strategies, ensuring we maintain a competitive edge in the Midwest market. You will manage a talented team of digital specialists and collaborate closely with C-suite executives to align marketing efforts with company-wide goals.
Why Join Us?
- Competitive salary and comprehensive benefits package.
- Work in the heart of downtown Columbus.
- Opportunities for professional development and leadership growth.
Take the next step in your career with a company that values innovation and excellence.
Responsibilities
- Develop and execute comprehensive digital marketing strategies that align with corporate objectives and drive revenue growth.
- Lead SEO and SEM campaigns to improve organic search rankings and drive qualified traffic to corporate web properties.
- Manage the corporate brand identity, ensuring consistency across all channels, including digital, print, and internal communications.
- Analyze market trends and consumer behavior to identify new business opportunities and optimize marketing funnels.
- Oversee the budget for marketing initiatives, ensuring efficient allocation of resources and tracking ROI.
- Mentor and develop a high-performing marketing team, fostering a culture of creativity and accountability.
- Collaborate with cross-functional teams, including sales, product, and executive leadership, to ensure cohesive messaging.
Qualifications
- Minimum of 7 years of experience in corporate marketing, digital marketing, or a related field.
- Proven track record of successful SEO campaigns and data-driven decision-making.
- Strong understanding of B2B corporate environments and brand management principles.
- Experience managing budgets and leading marketing teams of 3+ members.
- Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot, Tableau).
- Excellent written and verbal communication skills with the ability to present complex data to stakeholders.
- Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).