Job Description
Join Innovate Corp's dynamic marketing team as we redefine digital engagement in the Rocky Mountain region. We're seeking a strategic Senior Marketing Manager to lead cross-functional campaigns that drive brand awareness and revenue growth. This role offers hybrid flexibility with our modern Colorado Springs headquarters, where you'll collaborate with industry experts to craft data-driven strategies for B2B and B2C markets.
Our competitive benefits package includes equity options, comprehensive health coverage, and professional development stipends. Enjoy Colorado's outdoor lifestyle while advancing your career in a company that values innovation and work-life balance.
Responsibilities
- Develop and execute integrated marketing strategies across digital, social, and traditional channels
- Lead a team of 5 marketing specialists with annual budget oversight of $2M
- Analyze market trends and KPIs using Salesforce, Google Analytics, and Adobe Analytics
- Coordinate with product teams to launch 4-6 major campaigns annually
- Manage vendor relationships and negotiate contracts with creative agencies
- Present quarterly performance reports to C-suite executives
- Mentor junior staff through structured training programs
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years progressive marketing experience with 3+ in leadership roles
- Proven track record of increasing lead generation by 30% year-over-year
- Expertise in marketing automation (Marketo/HubSpot) and CRM systems
- Advanced proficiency in Google Analytics and Adobe Creative Suite
- Experience managing budgets exceeding $1M
- Strong presentation skills with executive-level experience
- Valid Colorado driver's license for occasional client site visits