Job Description
We are seeking a visionary Senior SEO Strategist to lead our organic growth initiatives for 2024 and beyond. In this pivotal role, you will architect comprehensive SEO roadmaps that drive high-intent traffic, improve search visibility, and maximize conversion rates. You will work closely with cross-functional teams to ensure our digital presence is technically sound, content-rich, and perfectly aligned with business objectives.
At Apex Digital Strategies, we pride ourselves on innovation and data-driven results. As we look toward the future of search, your expertise will be crucial in navigating the evolving landscape of search engine algorithms and user behavior.
Responsibilities
- Develop and execute enterprise-level SEO strategies tailored for 2024 performance goals.
- Conduct deep-dive technical SEO audits to identify and resolve site health issues, crawl errors, and indexing problems.
- Lead comprehensive keyword research and competitive analysis to uncover high-value organic opportunities.
- Optimize on-page elements, including meta tags, headers, internal linking structures, and content architecture.
- Manage and analyze web analytics data using Google Analytics 4 and Search Console to measure success and ROI.
- Collaborate with content creators and developers to implement schema markup and structured data.
- Stay ahead of the curve on Google algorithm updates and emerging SEO trends.
Qualifications
- 5+ years of proven experience in SEO, with a focus on organic growth and technical optimization.
- Deep understanding of Google Search Console, Analytics 4, and third-party SEO tools (e.g., SEMrush, Ahrefs).
- Strong proficiency in HTML, CSS, and JavaScript for technical optimization and debugging.
- Excellent analytical skills with the ability to interpret complex data sets and generate actionable insights.
- Proven track record of improving search rankings and organic traffic for enterprise-level clients.
- Strong communication skills, capable of presenting technical SEO concepts to non-technical stakeholders.
- Bachelor’s degree in Marketing, Communications, or a related field.