Job Description
We are seeking a results-driven Senior SEO Specialist to join our elite marketing team in San Francisco. In this pivotal role, you will be responsible for driving organic traffic growth, improving search engine rankings, and enhancing the overall digital presence of our SaaS platform. You will work closely with cross-functional teams to implement data-backed strategies that convert visitors into loyal customers.
If you are passionate about the nuances of search algorithms and possess a strategic mindset, we want to hear from you.
Responsibilities
- Strategic Planning: Develop and execute comprehensive SEO strategies to increase organic visibility and drive high-intent traffic.
- Technical SEO: Conduct deep technical audits to identify crawl errors, indexation issues, and site speed bottlenecks.
- Content Optimization: Collaborate with content creators to optimize on-page elements, including meta tags, headings, and internal linking structures.
- Analytics & Reporting: Monitor performance metrics using Google Analytics and Search Console to provide actionable insights and detailed monthly reports.
- Link Building: Lead outreach campaigns to acquire high-quality backlinks and improve domain authority.
- Competitor Analysis: Conduct regular research to stay ahead of algorithm updates and competitor movements in the SERPs.
- Mobile Optimization: Ensure all web properties are fully optimized for mobile devices and voice search queries.
Qualifications
- Experience: 4+ years of proven experience in SEO, with a demonstrable track record of improving organic rankings and traffic.
- Technical Skills: Deep understanding of on-page, off-page, and technical SEO best practices; proficiency with HTML, CSS, and JavaScript is a plus.
- Tools: Advanced proficiency with SEO tools such as Ahrefs, SEMrush, Moz, Google Search Console, and Google Analytics.
- Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Communication: Excellent written and verbal communication skills with the ability to explain complex technical concepts to non-technical stakeholders.
- Analysis: Strong analytical mindset with the ability to interpret data and make data-driven decisions.
- Tools: Familiarity with CMS platforms like WordPress or Drupal.